Privacy Policy

Last updated 2026

1. Introduction

Car Trader ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information when you use our website and mobile application.

We comply with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African data protection laws.

2. Information We Collect

We may collect the following types of personal information:

  • Identity information: name, surname, identity number, date of birth.
  • Contact information: email address, phone number, physical and postal address.
  • Financial information: income, expenses, employment details, banking details.
  • Credit information: credit history, credit score, and reports obtained from registered credit bureaus.
  • Vehicle and transaction information: vehicles viewed, enquiries made, deals, trade-ins, and favourites.
  • Technical information: IP address, browser type, device information, and usage data.

3. How We Use Your Information

We use your personal information to:

  • Provide and maintain our marketplace and related services.
  • Process your vehicle finance application and share it with approved finance partners.
  • Communicate with you regarding your account, enquiries, and transactions.
  • Verify your identity and perform credit and affordability assessments.
  • Improve our platform, prevent fraud, and ensure security.
  • Comply with legal and regulatory obligations.

4. Sharing of Information

We may share your personal information with:

  • Authorised dealers listed on our platform to facilitate your vehicle enquiry or purchase.
  • Registered finance and insurance partners to assess and process your application.
  • Credit bureaus and verification agencies as permitted by law.
  • Service providers who assist us with hosting, analytics, payment processing, and customer support.
  • Regulatory authorities when required by law.

We do not sell your personal information to third parties.

5. Cookies and Tracking

We use cookies and similar technologies to enhance your experience, analyse traffic, and personalise content. For more information, please read our Cookie Policy.

6. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.

7. Your Rights

Under POPIA, you have the right to:

  • Access the personal information we hold about you.
  • Request correction or deletion of your personal information.
  • Object to the processing of your personal information in certain circumstances.
  • Lodge a complaint with the Information Regulator of South Africa.

8. Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on our website with the revised effective date.

10. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

  • Email: [email protected]
  • Phone: +27 11 123 4567
  • Address: 123 CarTrader Street, Johannesburg, South Africa